Work

Case Study · 2021

Kerbholz

Client

Kerbholz

Year

2021

Services

Logo Design

Industry

Furniture · Wood Goods

Kerbholz wood accessories brand website design, Studio Deadline Belgrade

A wordmark carrying the same honest, material-forward character as the products it represents.

Deliverables

  • Logo Design
  • Visual Identity
  • Brand Guidelines

01, Challenge

Kerbholz creates premium furniture and wood goods from natural timber, with an honest, material-forward aesthetic. The brand needed a mark that carried the same honesty, something that felt considered and handmade in spirit without looking unfinished.

02, Approach

We designed a wordmark with a slight organic irregularity in its letterforms, paired with a muted, natural colour palette that echoes the wood, grain, and warmth of the Kerbholz product range. Every decision was tested against the same question: does this feel as considered as the objects it represents?

03, Result

The mark now anchors the brand across packaging, social presence, and point-of-sale materials, giving Kerbholz a consistent, considered identity that matches the quality of what they make.

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